LuLaRich (2021)

S1E2 Show Up

LuLaRoe transitions into a corporate entity, and staff at the "home office" share their strange experiences with the company's culture. As demand surges, LuLaRoe rushes to recruit new retailers at an astonishing pace. The "leadership compensation plan" dominates the organization, leading to outrageous recruitment bonuses. However, several retailers start to struggle, and LuLaRoe rapidly transforms into a billion-dollar business, heading straight towards an inevitable clash with reality.